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UserOnboarding Academy

Userpilot vs Stonly: which tool fits your team?

Both build step-by-step guidance that runs inside web apps, and reviewers praise both for ease of use. They're built for different jobs: Userpilot is a product growth platform for SaaS teams that pairs in-app flows with product analytics, priced by monthly active users with its entry price on the page, while Stonly is a knowledge platform for customer service, with guides that offer choices of path and knowledge bases for customers and support agents, sized by guide views and team members and sold without printed prices.

By Yağmur Çiftçi · Published 22 Oct 2026 · Updated 4 Nov 2026 · How we compared

UserOnboarding Academy isn't owned by Userpilot, Stonly or any other tool compared here. No vendor reviewed this page before publication.

Userpilot

$299 / mo

entry price, Starter, up to 2,000 MAUs and 3 seats; the page does not say whether this is billed monthly or annually

Priced by
Monthly active users (MAUs)
Free plan
Not listed
Free trial
14-day free trial, no credit card required
Prices printed
Starter and Growth
Knowledge base
Not listed
Session replay
Growth plan and up
G2 rating
4.6 / 5 from 1,023 reviews

Choose Userpilot if

  • you want to see a price before a sales call: Starter is $299 / mo for up to 2,000 MAUs, and Growth is from $849 a month
  • you want product analytics next to your flows: usage trends on every plan; advanced analytics, event autocapture and 5,000 session replays a month on Growth
  • you're onboarding users of your own SaaS product and want NPS surveys on the entry plan
  • you want A/B testing for your flows: its plan table shows a dash for it on Starter, which we read as Growth and up

Stonly

Custom quote

entry price, No prices printed. Small Business ('for companies with under 100 employees') has a 'See Stonly in action' button; Enterprise has 'Schedule a call'

Priced by
Not listed; plans are sized by monthly guide views and team members
Free plan
Free plan: Basic, which an account drops to when the 14-day trial ends without upgrading: 400 guide views/mo, 5 published guides (one language, up to 100 steps each), 1 team member
Free trial
14-day free trial of the Small Business plan
Prices printed
None
Knowledge base
1 on Small Business; unlimited on Enterprise
Session replay
Not listed
G2 rating
4.8 / 5 from 132 reviews

Choose Stonly if

  • you run customer support and want guides for agents as well as customers: its integrations page describes agent guidance and decision trees inside Zendesk, Salesforce, Freshworks and ServiceNow
  • you want a knowledge base in the same tool as your guides: 1 on Small Business, unlimited and private ones on Enterprise
  • you need guides that offer choices, so each person follows the path that fits their situation
  • you want a plan at no charge after the 14-day trial: Basic includes 400 guide views a month, 5 published guides and 1 team member

Userpilot or Stonly: which should you choose?

Pick Userpilot if you're a SaaS team that wants in-app flows and product analytics in one tool and a price on the page: Starter is $299 / mo for up to 2,000 MAUs, and Growth, from $849 a month, adds advanced product analytics, event autocapture, the resource center and 5,000 session replays a month. Pick Stonly if you run customer support and want step-by-step guides that offer choices of path and a knowledge base for customers and agents, embedded in your help center, your web app or, on Enterprise, your help desk: it prints no prices for either paid plan, but an account that doesn't upgrade after its 14-day trial keeps a Basic plan at no charge.

Reviewers praise both for ease of use (590 of the 1,022 Userpilot reviews we read, 92 of the 132 Stonly reviews) and for their support teams (437 and 46). Beyond that they praise different things: Userpilot for its analytics (419, against Stonly's 5) and flow types (431 against 35), Stonly for its knowledge base and in-app help (96 of 132, against Userpilot's 96 of 1,022) and for internal use by agents and staff (32 against 4). The learning curve is Userpilot's most-named complaint (270 of 1,022, against 22 of 132 for Stonly), and missing features is Stonly's (45 of 132, against 204 of 1,022). Stonly's reviews are older: all 132 date from April 2021 to December 2024, while 381 of the 1,022 Userpilot reviews we read are from 2025 or 2026.

How do Userpilot and Stonly differ?

Userpilot

A product growth platform for SaaS teams: in-app flows plus product analytics, priced by MAUs.

Userpilot builds flows, spotlights, banners, embeds and checklists, with NPS surveys and usage trends on every plan. Growth adds advanced product analytics, event autocapture, the resource center and advanced in-app surveys, email and session replay; native iOS and Android support is on Enterprise, or an add-on on Growth. Its integrations page lists Zendesk help center search inside your product.

Our Userpilot review

Stonly

A knowledge platform for customer service: guides with choices of path and knowledge bases for customers and agents, with no printed prices.

Stonly's interactive guides offer choices so each person follows their own path, and can be embedded on any web page or help center or surfaced in web and mobile apps through no-code triggers. Small Business covers 4,000 guide views a month, 5 team members and 1 knowledge base, with unlimited guides and tours; Enterprise adds help desk integrations, AI agents, automations, SSO, private knowledge bases and surveys. Its home page also describes a conversational AI bot and AI Agent Assist, which summarises tickets and drafts responses.

Our Stonly review

Userpilot vs Stonly pricing: what does each cost?

Userpilot figures read on userpilot.com 19 Oct 2026; Stonly figures read on stonly.com 19 Oct 2026.

UserpilotStonly
Priced byMonthly active users (MAUs)Not listed; plans are sized by monthly guide views and team members
Free planNot listedFree plan: Basic, which an account drops to when the 14-day trial ends without upgrading: 400 guide views/mo, 5 published guides (one language, up to 100 steps each), 1 team member
Free trial14-day free trial, no credit card required14-day free trial of the Small Business plan
Entry price$299 / mo, Starter, up to 2,000 MAUs and 3 seats; the page does not say whether this is billed monthly or annuallyCustom quote, No prices printed. Small Business ('for companies with under 100 employees') has a 'See Stonly in action' button; Enterprise has 'Schedule a call'
PlansStarter, Growth, EnterpriseSmall Business, Enterprise
What the plans changeMAU range, seats, segments, data retention and featuresGuide views, team members, knowledge bases and features
Usage limits printedStarter: 2,000 MAUs, 3 seats, 10 segmentsSmall Business: 4,000 guide views a month, 5 team members, 1 knowledge base
Next plan upGrowth: from $849 / mo, 2,000 MAUs included, up to 100,000Enterprise: custom plan, as many guide views and team members as you need
Over the limitNot stated on the pricing pageTwo months in a row over the guide-view limit moves you to the appropriate plan, with an email in advance
Who a plan is forStarter is 'for small teams'; no size limit statedSmall Business: companies with under 100 employees
Add-onsOn Growth: HubSpot, Salesforce, warehouse sync, bulk import and export, native mobileNot listed

Userpilot's $299 / mo buys Starter: up to 2,000 MAUs, 3 seats, up to 10 segments and 1 year of data retention; the page doesn't say whether that's billed monthly or yearly, or what happens above the MAU range. Stonly's pricing page prints no price or currency for either plan: Small Business has a 'See Stonly in action' button and Enterprise 'Schedule a call'. Of the reviews we read, 73 of 1,022 Userpilot and 5 of 132 Stonly reviews criticise the price or plan structure.

Userpilot vs Stonly features: what can each do?

CapabilityUserpilotStonly
Guides that offer choices of pathNot listedIncluded
Knowledge baseNot listed1 on Small Business; unlimited, including private, on Enterprise
Product analyticsTrends on every plan; funnels, retention and paths from Growth, as we read its plan tableGuide analytics: where people get stuck, drop off and which paths they follow
Session replayGrowth plan and upNot listed
In-app surveys and NPSNPS on every plan; other surveys from GrowthSurveys on Enterprise
Help desk integrationsZendesk help center search in your productSalesforce, Zendesk, Freshdesk and Front on Enterprise
Native mobile appsEnterprise; add-on on GrowthGuides in web or mobile apps through no-code triggers; plan not stated

Feature by feature

A tick means the vendor’s pages list the feature on every plan or name no plan; text names the plan or version they put it on. A dash means the pages we read don’t mention it, which is not proof the product lacks it. “Only differences” keeps the features just one of the two lists.

FeatureUserpilotStonly
Experiences
Product toursIncludedSmall Business and Enterprise (unlimited guides and tours)
ChecklistsIncludedIncluded
Resource centerGrowth plan and upIncluded
LocalizationGrowth plan and upMultiple languages on both plans; auto-translate on Enterprise
Custom CSS and themesGrowth plan and upNot listed
Tooltips and hotspotsIncludedIncluded
Modals and bannersIncludedIncluded
Knowledge baseNot listedSmall Business: 1 knowledge base; Enterprise: unlimited, including private
Feedback
In-app surveysAll plans (NPS); Growth plan and up (surveys)Enterprise
Targeting and analytics
Segmentation and targetingIncludedSmall Business and Enterprise
Product analyticsAll plans (trends); Growth plan and up (advanced)Small Business and Enterprise
Session replayGrowth plan and upNot listed
A/B testingGrowth plan and upNot listed
Event trackingAll plans (programmatic events); Growth plan and up (labeled, custom and autocaptured events)Not listed
AI
MCP serverIncludedNot listed
AI content creationGrowth plan and up (AI guides builder)Included
AI insightsGrowth plan and upIncluded
AI assistantNot listedEnterprise lists 'AI Agents' (pricing page)
Platforms and channels
Mobile appsEnterprise; add-on on GrowthIncluded
EmailGrowth plan and upNot listed
Push notificationsEnterprise; add-on on GrowthNot listed
Web appsIncludedIncluded
Integrations
CRM integrationsEnterprise; add-on on GrowthSalesforce on Enterprise (pricing page); the others aren't mapped to plans
Analytics integrationsIncludedSmall Business and Enterprise
Support tool integrationsIncludedEnterprise
API and webhooksGrowth plan and upNot listed
Data warehouse integrationsEnterprise; add-on on GrowthIncluded
Security and admin
SSOEnterpriseEnterprise
Data hostingGrowth plan and upNot listed
ComplianceIncludedIncluded
Roles and permissionsEnterpriseEnterprise

From Userpilot's and Stonly's own pages (pricing, product, integrations and help-center pages), checked 3 Nov 2026. Userpilot's plan table marks plan levels with ticks that didn't render in our read, so plan levels taken from it are our reading of which columns show a dash.

Where is each one stronger?

Userpilot

AreaStrengthLimitation
PricingPrices printed for Starter ($299 / mo) and Growth (from $849 a month), with a 14-day trial that needs no credit card.The page doesn't say whether prices are billed monthly or yearly, or what happens over the MAU range; Enterprise is a quote, and no free plan is listed.
AnalyticsTrends on every plan; advanced product analytics, event autocapture and 5,000 session replays a month on Growth. Analytics is praised in 419 of the 1,022 reviews we read.Reporting and analytics depth is also the third most-named complaint (185 of 1,022), and Starter keeps 1 year of data.
PlatformsNative iOS and Android support, mobile analytics and mobile push notifications are listed.Only on Enterprise or as a Growth add-on; mobile session replay is listed as coming soon.
ReviewsEase of use (590 of 1,022 reviews read), the support team (437) and flow types (431) lead the praise.The learning curve is the most-named complaint (270 of 1,022).

Stonly

AreaStrengthLimitation
PricingA Basic plan at no charge remains after the 14-day trial (400 guide views a month, 5 published guides, 1 team member), and Small Business includes unlimited guides and tours.No prices or currency for either paid plan, and Small Business is for companies with under 100 employees.
Support knowledgeGuides and knowledge bases for customers and agents, with agent guidance and decision trees inside Zendesk, Salesforce, Freshworks and ServiceNow. The knowledge base and in-app help are praised in 96 of the 132 reviews we read.The Salesforce, Zendesk, Freshdesk and Front integrations, surveys, SSO and auto-translate are listed on Enterprise only.
AnalyticsFull-path analytics on both plans shows where people get stuck, drop off and which paths they follow in a guide.The pages we read describe analytics of guides, not of product usage; analytics is praised in 5 of the 132 reviews we read and its depth criticised in 11.
ReviewsEase of use (92 of 132 reviews read) and the support team (46) come up often, and 25 name no dislike.Missing features is the most-named complaint (45 of 132), and none of the reviews is newer than December 2024.

What do Userpilot and Stonly reviewers say?

Userpilot

4.6

1,023 reviews on G2 · read 3 Nov 2026

Reviewers most often praise ease of use (590 of 1,022 reviews), the support team (437), the flow types such as tours, tooltips and checklists (431) and analytics (419). The criticisms named most are the learning curve and hard-to-find settings (270), missing features (204) and reporting and analytics depth (185), while 135 reviews name no dislike.

G2’s star split

  • 5 stars790 reviews
  • 4 stars220 reviews
  • 3 stars12 reviews
  • 2 stars1 reviews
  • 1 stars0 reviews

G2 counts a 4.5 with the 5-star reviews.

Where the reviews we read came from

  • Organic 987
  • Invited by G2 34
  • G2 charity campaign 1
  • Incentivized 46

Praised for

  • Easy to use590/1,022 reviews
  • Customer support and success team437/1,022 reviews
  • Flow types: tours, tooltips, checklists, modals431/1,022 reviews
  • Analytics and product insights419/1,022 reviews
  • Builds flows without developers291/1,022 reviews

Criticised for

  • Learning curve, hard-to-find settings270/1,022 reviews
  • Missing features204/1,022 reviews
  • Reporting and analytics depth185/1,022 reviews
  • Builder or browser-extension friction104/1,022 reviews
  • Bugs and glitches81/1,022 reviews

135 of 1,022 name no dislike at all.

1,022 of the 1,023 reviews on G2, every one its filters let us reach, each read and tagged by an AI model against a fixed list of themes. Written 2018–2026; 168 in the year before 3 Nov 2026.

Stonly

4.8

132 reviews on G2 · read 3 Nov 2026

Reviewers most often praise the knowledge base and in-app help (96 of 132 reviews), then ease of use (92), the support team (46), named results such as fewer tickets (43) and the flow types (35). The criticism they name most is missing features (45 of 132 reviews), then the learning curve (22), styling limits (16) and builder friction (13); 25 name no dislike.

G2’s star split

  • 5 stars117 reviews
  • 4 stars14 reviews
  • 3 stars1 reviews
  • 2 stars0 reviews
  • 1 stars0 reviews

G2 counts a 4.5 with the 5-star reviews.

Where the reviews we read came from

  • Organic 129
  • Invited by G2 3
  • Incentivized 4

Praised for

  • Resource center and in-app help96/132 reviews
  • Easy to use92/132 reviews
  • Customer support and success team46/132 reviews
  • Results: activation, adoption, fewer tickets43/132 reviews
  • Flow types: tours, tooltips, checklists, modals35/132 reviews

Criticised for

  • Missing features45/132 reviews
  • Learning curve, hard-to-find settings22/132 reviews
  • Styling limits16/132 reviews
  • Builder or browser-extension friction13/132 reviews
  • Reporting and analytics depth11/132 reviews

25 of 132 name no dislike at all.

All 132 reviews on G2, each read and tagged by an AI model against a fixed list of themes. Written 2021–2024; 0 in the year before 3 Nov 2026.

How we compared

Prices, plans and limits come from each vendor’s own pages, read on the dates below through a US browser session; nothing is taken from memory or from other review sites. Userpilot's were re-checked against screenshots of its live pricing page 19 Oct 2026. Stonly's were re-checked against screenshots of its live pricing page 19 Oct 2026.

Userpilot on G2: 4.6 / 5 from 1,023 reviews, read 3 Nov 2026. 1,022 of the 1,023 reviews on G2, every one its filters let us reach, each read and tagged by an AI model against a fixed list of themes.

Stonly on G2: 4.8 / 5 from 132 reviews, read 3 Nov 2026. All 132 reviews on G2, each read and tagged by an AI model against a fixed list of themes.

Feature cells say “Not listed” when a vendor’s pages don’t mention the feature, not that it’s missing. Spotted something out of date? Write to hello@useronboarding.academy.

Userpilot vs Stonly: FAQ

Is Userpilot cheaper than Stonly?

Printed prices can't settle it: Userpilot shows Starter at $299 / mo for up to 2,000 MAUs and Growth from $849 a month, while Stonly's pricing page shows no price or currency for Small Business or Enterprise. Stonly does leave a Basic plan at no charge after its trial (400 guide views a month, 5 published guides, 1 team member); Userpilot's pricing page lists no free plan. Comparing paid plans needs a Stonly quote.

Which is better for customer support teams?

Stonly is built for them: its home page calls it a knowledge platform for customer service, its integrations page describes agent guidance, decision trees and support workflows inside Zendesk, Salesforce, Freshworks and ServiceNow, and Enterprise lists help desk integrations and AI agents. 96 of the 132 Stonly reviews we read praise its knowledge base and in-app help, and 32 its use by agents and staff. Userpilot's pages describe a product growth platform; its integrations page lists Zendesk help center search inside your product and an Intercom integration, and its resource center starts on Growth.

Which has better analytics?

For product usage, Userpilot: usage trends on every plan, and advanced product analytics, event autocapture and 5,000 session replays a month on Growth, with funnels, retention and paths there too, as we read the dashes in its plan table. Analytics is praised in 419 of the 1,022 Userpilot reviews we read and its depth criticised in 185. Stonly's full-path analytics, on both plans, covers its guides: where people get stuck, drop off and which paths they follow. Analytics is praised in 5 of the 132 Stonly reviews we read and its depth criticised in 11.

Which is easier to use?

Reviewers praise both: ease of use comes up in 590 of the 1,022 Userpilot reviews we read and 92 of the 132 Stonly ones, and building without developers in 291 and 22. The learning curve is Userpilot's most-named complaint (270 of 1,022); it comes up in 22 of Stonly's 132.

Do Userpilot and Stonly work in mobile apps?

Userpilot lists native iOS and Android support, mobile analytics and mobile push notifications on Enterprise and as an add-on on Growth; mobile session replay is listed as coming soon. Stonly's interactive-guides page says guides can be surfaced in any web or mobile app with no-code triggers, but the pages we read don't say how mobile apps are supported or on which plan. 18 of the 1,022 Userpilot reviews we read name a gap in mobile support; 2 of the 132 Stonly ones say Stonly is hard to use on a phone, one of them meaning its dashboard.

Can I try them for free?

Both offer a 14-day free trial. Userpilot's needs no credit card, and its pricing page lists no free plan. Stonly's trial is of Small Business; if you don't upgrade, the account drops to a Basic plan without being charged and keeps the guides you built: 400 guide views a month, 5 published guides in one language (up to 100 steps each) and 1 team member.

How are their G2 ratings?

Userpilot is rated 4.6 out of 5 from 1,023 reviews and Stonly 4.8 from 132, as read on 3 Nov 2026. We read all of Stonly's: they date from April 2021 to December 2024, and 129 of the 132 are organic. Of Userpilot's 1,023 we read 1,022, every one G2's filters let us reach: 381 are from 2025 or 2026, and 987 are organic.

How did you compare them?

We read Userpilot's pricing and integrations pages and Stonly's pricing, home, interactive-guides, onboarding-checklists and integrations pages on 19 Oct 2026 and recorded only what they state, then had an AI model read G2 reviews of both (all 132 of Stonly's, and 1,022 of Userpilot's 1,023, every one G2's filters let us reach) and tag each against a fixed list of themes. The method section above lists every page and date.

More comparisons