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Alternatives guide · 6 tools compared

Intercom product tours alternatives: 6 tools worth a look

Intercom is a customer-service platform (a shared inbox, help center and its Fin AI agent) that also sends product tours, checklists and surveys, through an add-on to its per-seat plans. If you want in-app tours without paying for a support platform, here are six alternatives, each for a different need, with the facts read from their own pages. All six list an Intercom integration, so keeping Intercom for support is an option too.

By Yağmur Çiftçi · Published 4 Nov 2026 · How we chose

UserOnboarding Academy isn't owned by Intercom or any tool on this list. No vendor reviewed this page before publication.

Compare all 6 on price ↓Our Intercom review

Summarize with AI

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Start with what needs to change

Three picks for three different needs

  1. UserpilotBest forproduct analytics beside your tours, at a printed priceProduct analytics comes with every plan (trends on Starter, funnels and retention from Growth) and is praised in 419 of the 1,022 reviews we read, where Intercom's AI insights analyse support conversations, not product usage; its pricing page lists an Intercom integration on every plan.$299 / mo · Free plan: Not listed
  2. UserflowBest forunlimited seats and a printed monthly priceEvery plan has unlimited team members and experiences, where Intercom charges per Full seat and only Full seats can fully use outbound content, and Essentials prints its price for both billing periods: $300 / mo billed monthly, $240 / mo billed annually, for 1,000 MAUs.$300 / mo · Free plan: Not listed
  3. PendoBest forguides in native mobile apps, with a free plan to startIts mobile page lists SDKs for native iOS and Android, React Native and Flutter that cover guides, where Intercom's Product Tours FAQ says its tours don't work in mobile apps, and Pendo Free covers analytics and in-app guides for up to 500 MAUs.Custom quote · Free plan: Pendo Free, up to 500 MAUs

Stay with Intercom if your support team already works in Intercom and you want tours, checklists and surveys to share its customer data, help-center content and reporting with the inbox and Fin. Check Intercom's plans →

Intercom and its alternatives, price by price

Prices as each vendor shows them, checked 19 Oct 2026–3 Nov 2026. Each tool prices in its own unit, so entry prices buy different amounts. The rows follow the list’s order: the picks, then A–Z.

ToolEntry priceFree planBilled byG2Consider it for
IntercomThe tool you’re replacing$29 / moEssential, billed monthly (or $19 / mo billed yearly) · Per Full seat, at least 1 · + Proactive Support Plus add-on for product tours: $99 / mo, 500 messages included · + Fin AI Agent from $0.99 per outcomeChecked 3 Nov 2026 on intercom.com (opens in a new tab)Not listedFull seats per month, plus usage: Fin AI Agent outcomes and messaging channels (email campaigns, SMS, WhatsApp, phone) 4.5 (3,952)425 reviews readTeams already running support in Intercom
UserpilotOn the shortlist$299 / moStarter, billing period not stated · Up to 2,000 MAUs and 3 seatsChecked 19 Oct 2026 on userpilot.com (opens in a new tab)Not listedMonthly active users (MAUs) 4.6 (1,023)1,022 reviews readTours plus product analytics
UserflowOn the shortlist$300 / moEssentials, billed monthly (or $240 / mo billed yearly) · 1,000 MAUsChecked 19 Oct 2026 on userflow.com (opens in a new tab)Not listedMonthly active users (MAUs) 4.8 (125)125 reviews readUnlimited seats, printed price
PendoOn the shortlistCustom quoteQuote based on MAUs and plan features · Free plan available (Pendo Free, up to 500 MAUs)Checked 19 Oct 2026 on pendo.io (opens in a new tab)Pendo Free, up to 500 MAUsMonthly active users (MAUs) plus the functionality in the plan 4.4 (1,827)1,791 reviews readMobile apps; free up to 500 MAUs
Appcues$3,600 / yearSpark, billed yearly · Up to 1,000 MAUs · Teams of 25 or fewer · + $250 one-time implementation feeChecked 19 Oct 2026 on appcues.com (opens in a new tab)Not listedMonthly active users (MAUs), number of installations and published experiences 4.6 (362)362 reviews readIn-app, email and push in one tool
Chameleon$279Startup, billing period not stated · 2,000 MTUsChecked 19 Oct 2026 on chameleon.io (opens in a new tab)Not listedMonthly tracked users (MTUs) 4.4 (364)364 reviews readStyling control and localization
UserGuiding$249 / moStarter, monthly equivalent, billed yearly (or $349 / mo billed monthly) · Up to 2,000 MAUsChecked 19 Oct 2026 on userguiding.com (opens in a new tab)Not listedMonthly active users (MAUs) 4.7 (782)782 reviews readPrinted prices, free until your contract ends

Intercom bills per Full seat plus usage (Fin outcomes, messages beyond the add-on's 500, and pay-as-you-go email and SMS), so its cost follows your support team and message volume. Appcues, Userpilot, Userflow, UserGuiding and Pendo count monthly active users and Chameleon monthly tracked users, from 1,000 at Appcues' Spark and Userflow to 2,000 at Userpilot, UserGuiding and Chameleon, so price them at your MAUs and Intercom at your seats and messages.

Why people look for Intercom alternatives

G2 lists Intercom as Fin, its AI agent, so its 4.5 rating and 3,952 reviews cover the whole suite, inbox and help desk included, not the tours alone. We tagged only the 425 reviews that mention product tours, onboarding, checklists, banners, tooltips or outbound messages, most of them written from 2020 to 2022, and their complaints can be about any part of Intercom: missing features come up most (152), then price and plan structure (119) and the learning curve (66). The price is built around a support team. Tooltips and banners come with every plan, but product tours, checklists and surveys sit in the Proactive Support Plus add-on, $99 a month including 500 messages, with extra messages charged per unit. The add-on goes on top of a per-seat plan that needs at least one paid Full seat, and only Full seats can send messages or fully use outbound content. Seats cost $29, $99 or $139 a month on Essential, Advanced and Expert billed monthly, or $19, $85 or $132 billed annually (Essential's are new-customer prices, struck through from $39 and $29), and every plan adds from $0.99 per Fin outcome. Its Product Tours FAQ also says tours don't work on mobile web or in mobile apps.

4.5

3,952 reviews on G2 · read 3 Nov 2026

G2 now lists Intercom as Fin, its AI agent, so the rating and review count cover the whole suite (support inbox, help desk and Fin included), not only product tours.

Of the 425 reviews that mention product tours, onboarding, checklists, banners, tooltips or outbound messages (G2 lists 3,952 under Fin), reviewers praise those in-app experiences most (310), then ease of use (198), named results such as fewer tickets or faster onboarding (110), the help center (109) and the support team (97). They criticise missing features most (152), then price and plan structure (119), the learning curve (66) and support response times (57).

G2’s star split

  • 5 stars2,884 reviews
  • 4 stars843 reviews
  • 3 stars135 reviews
  • 2 stars43 reviews
  • 1 stars47 reviews

G2 counts a 4.5 with the 5-star reviews.

Where the reviews we read came from

  • Invited by Intercom 219
  • Invited by G2 for Intercom 116
  • Invited by G2 59
  • Organic 31
  • Incentivized 393

Praised for

  • Flow types: tours, tooltips, checklists, modals310/425 reviews
  • Easy to use198/425 reviews
  • Results: activation, adoption, fewer tickets110/425 reviews
  • Resource center and in-app help109/425 reviews
  • Customer support and success team97/425 reviews

Criticised for

  • Missing features152/425 reviews
  • Price and plan structure119/425 reviews
  • Learning curve, hard-to-find settings66/425 reviews
  • Support response time57/425 reviews
  • Reporting and analytics depth42/425 reviews

20 of 425 name no dislike at all.

We read 3,906 of the 3,952 reviews on G2; the 425 that mention product tours, onboarding, checklists, banners, tooltips or outbound messages were each tagged by an AI model against a fixed list of themes. Written 2015–2026; 7 in the year before 3 Nov 2026.

In reviewers’ words

The 6 alternatives in detail

The three picks come first, then the other 3 A–Z by name. A position is not a score.

Userpilot

Best for product analytics beside your tours, at a printed price · On the shortlist

Entry price
$299 / moStarter, billing period not stated · Up to 2,000 MAUs and 3 seats
Free plan
Not listed
Billed by
Monthly active users (MAUs)

Userpilot pairs in-app flows with product analytics, which 419 of the 1,022 reviews we read praise. Starter is $299 / mo for up to 2,000 MAUs and 3 seats; Growth, from $849 / mo, adds event autocapture, session replay and email.

Userpilot's homepage, October 2026
userpilot.com, October 2026
Why pick Userpilot over Intercom
  • Flows, checklists and NPS surveys on every plan, priced by MAUs rather than support seats
  • Product analytics, praised in 419 of the 1,022 reviews we read; Intercom's plans list pre-built reports
  • Native iOS and Android support on Enterprise, or as an add-on on Growth; Intercom's Product Tours FAQ says its tours don't work in mobile apps
  • An Intercom integration on every plan, per its pricing page
Features to evaluate
Keep in mind
  • Starter allows 3 seats and 10 segments; the resource center, advanced surveys and email start on Growth
  • The pricing page doesn't say whether prices are billed monthly or yearly
  • The learning curve is the most-named complaint (270 of 1,022 reviews read), and reporting depth comes up in 185
What its G2 reviewers say

Praised for

  • Easy to use590/1,022 reviews
  • Customer support and success team437/1,022 reviews
  • Flow types: tours, tooltips, checklists, modals431/1,022 reviews

Criticised for

  • Learning curve, hard-to-find settings270/1,022 reviews
  • Missing features204/1,022 reviews
  • Reporting and analytics depth185/1,022 reviews

1,022 of the 1,023 reviews on G2, every one its filters let us reach, each read and tagged by an AI model against a fixed list of themes. Written 2018–2026.

Userpilot vs Intercom, compared in full · Our Userpilot review · Pricing read on userpilot.com checked 19 Oct 2026 · Features read 3 Nov 2026 · G2 reviews read 3 Nov 2026

Userflow

Best for unlimited seats and a printed monthly price · On the shortlist

Entry price
$300 / moEssentials, billed monthly (or $240 / mo billed yearly) · 1,000 MAUs
Free plan
Not listed
Billed by
Monthly active users (MAUs)

Userflow builds flows, tours, checklists, tooltips, announcements, surveys and a resource center, with unlimited experiences and unlimited team members on every plan. Essentials is $300 / mo for 1,000 MAUs, or $240 / mo billed yearly. Reviewers praise its ease of use more than anything else (99 of the 125 reviews on G2).

Userflow's homepage, October 2026
userflow.com, October 2026
Why pick Userflow over Intercom
  • Unlimited team members on every plan, where Intercom charges per seat and only paid Full seats can fully use outbound content
  • Tours, checklists, surveys and a resource center on every plan, with unlimited experiences rather than a message allowance
  • On Studio, its Adoption Agent answers in-app questions from your Intercom help center, per its pricing page
Features to evaluate
Keep in mind
  • Essentials keeps 6 months of analytics history; custom CSS and the HubSpot and Salesforce integrations need Studio ($500 / mo)
  • Its help center says native iOS and Android apps aren't supported; mobile web apps are
  • 102 of its 125 G2 reviews date from 2020 to 2023; missing features (28) and price (16) are the most-named complaints
What its G2 reviewers say

Praised for

  • Easy to use99/125 reviews
  • Customer support and success team52/125 reviews
  • Builds flows without developers31/125 reviews

Criticised for

  • Missing features28/125 reviews
  • Price and plan structure16/125 reviews
  • Reporting and analytics depth15/125 reviews

All 125 reviews on G2, each read and tagged by an AI model against a fixed list of themes. Written 2020–2026.

Our Userflow review · Pricing read on userflow.com checked 19 Oct 2026 · Features read 3 Nov 2026 · G2 reviews read 3 Nov 2026

Pendo

Best for guides in native mobile apps, with a free plan to start · On the shortlist

Entry price
Custom quoteQuote based on MAUs and plan features · Free plan available (Pendo Free, up to 500 MAUs)
Free plan
Pendo Free, up to 500 MAUs
Billed by
Monthly active users (MAUs) plus the functionality in the plan

Pendo is a product-analytics platform with in-app guides for web and mobile apps. Pendo Free covers up to 500 MAUs with analytics, in-app guides and Pendo-branded NPS; paid plans are quoted on MAUs and functionality. Analytics is the theme its reviewers praise most (1,393 of the 1,791 reviews we read).

Pendo's homepage, October 2026
pendo.io, October 2026
Why pick Pendo over Intercom
  • A free plan, where Intercom lists none, and a 30-day trial of the full platform through sales
  • SDKs for native iOS and Android, React Native, Flutter and other frameworks, which it says cover guides, with capabilities varying by framework; Intercom's Product Tours FAQ says its tours don't work in mobile apps
  • Product analytics with retroactive data from the day it's installed, and session replay on Core and Ultimate
  • An Intercom integration listed in its directory, on every plan
Features to evaluate
Keep in mind
  • Paid plans are quoted; surveys, product discovery and journey orchestration are add-ons below Ultimate
  • Over 500 MAUs on Free, no new guides, NPS surveys or segments until you upgrade
  • Reporting depth (446 of 1,791), the learning curve (428) and missing features (362) are the most-named complaints, and guide-builder and tagging friction comes up in 306
What its G2 reviewers say

Praised for

  • Analytics and product insights1,393/1,791 reviews
  • Flow types: tours, tooltips, checklists, modals862/1,791 reviews
  • Easy to use720/1,791 reviews

Criticised for

  • Reporting and analytics depth446/1,791 reviews
  • Learning curve, hard-to-find settings428/1,791 reviews
  • Missing features362/1,791 reviews

1,791 of the 1,827 reviews on G2, every one its filters let us reach, each read and tagged by an AI model against a fixed list of themes. Written 2016–2026.

Our Pendo review · Pricing read on pendo.io checked 19 Oct 2026 · Features read 3 Nov 2026 · G2 reviews read 3 Nov 2026

Appcues

Best for tours plus email and push from one tool, with every feature on every plan

Entry price
$3,600 / yearSpark, billed yearly · Up to 1,000 MAUs · Teams of 25 or fewer · + $250 one-time implementation fee
Free plan
Not listed
Billed by
Monthly active users (MAUs), number of installations and published experiences

Appcues builds flows, checklists, resource menus, banners and NPS surveys, and sends email and push from the same platform. Its pricing page says every plan includes every experience type, feature and integration, priced by MAUs, installations and published experiences; the one printed price is Spark, $3,600 / year for up to 1,000 MAUs and teams of 25 or fewer.

Appcues' homepage, October 2026
appcues.com, October 2026
Why pick Appcues over Intercom
  • Tours, checklists and surveys on every plan rather than in an add-on, with no support seats to buy
  • Email and push from the same tool as your in-app flows; Intercom puts mobile push in the add-on and charges email campaigns pay-as-you-go
  • Native iOS and Android, React Native, Flutter and Ionic apps on every plan; Intercom's Product Tours FAQ says its tours don't work in mobile apps
  • Over plan limits, experiences keep running and Appcues raises an upgrade at the next billing cycle, where Intercom charges per message beyond the 500 included
  • A native two-way sync with Intercom, per its integrations page, if you keep Intercom for support
Features to evaluate
Keep in mind
  • Only Spark prints a price, and it adds a $250 one-time implementation fee; Start, Grow and Enterprise are quoted on a call
  • The free trial starts with a sales call, where Intercom's 14-day trial starts without one
  • Published experiences are capped at 10 on Spark and Start
  • Missing features are the most-named complaint (102 of 362 reviews read), ahead of the learning curve (63)
What its G2 reviewers say

Praised for

  • Easy to use231/362 reviews
  • Builds flows without developers104/362 reviews
  • Customer support and success team103/362 reviews

Criticised for

  • Missing features102/362 reviews
  • Learning curve, hard-to-find settings63/362 reviews
  • Reporting and analytics depth55/362 reviews

All 362 reviews on G2, each read and tagged by an AI model against a fixed list of themes. Written 2016–2026.

Our Appcues review · Pricing read on appcues.com checked 19 Oct 2026 · Features read 3 Nov 2026 · G2 reviews read 3 Nov 2026

Chameleon

Best for styling control and localization on a self-serve monthly plan

Entry price
$279Startup, billing period not stated · 2,000 MTUs
Free plan
Not listed
Billed by
Monthly tracked users (MTUs)

Chameleon builds tours, tooltips, checklists, modals and microsurveys, with themes and custom CSS. Its Pro plan, from $750 / mo billed monthly by card, adds A/B testing and goals and localization into 5 languages; reviewers name styling and customization among its strengths (77 of the 364 reviews we read).

Chameleon's homepage, October 2026
chameleon.io, October 2026
Why pick Chameleon over Intercom
  • Themes and custom CSS on Pro, which the Intercom pages we read don't mention
  • Localization into 5 languages on Pro, AI-generated translations included; Intercom's Product Tours FAQ says tours aren't translated automatically, so each language needs its own copy
  • Tours, checklists and microsurveys on every plan, priced by monthly tracked users rather than support seats
Features to evaluate
Keep in mind
  • Startup's card prints no billing period and allows 10 live experiences; Pro allows 20 and 10 seats, with 5 more at $300 / mo
  • SAML SSO is a paid add-on ($400 / mo on Pro)
  • Its help center says native iOS and Android apps aren't supported
  • The learning curve (81 of 364), missing features (72) and builder friction (70) are the most-named complaints
What its G2 reviewers say

Praised for

  • Easy to use216/364 reviews
  • Flow types: tours, tooltips, checklists, modals152/364 reviews
  • Customer support and success team132/364 reviews

Criticised for

  • Learning curve, hard-to-find settings81/364 reviews
  • Missing features72/364 reviews
  • Builder or browser-extension friction70/364 reviews

All 364 reviews on G2, each read and tagged by an AI model against a fixed list of themes. Written 2016–2026.

Our Chameleon review · Pricing read on chameleon.io checked 19 Oct 2026 · Features read 3 Nov 2026 · G2 reviews read 3 Nov 2026

UserGuiding

Best for switching mid-subscription, with a printed price and a money-back guarantee

Entry price
$249 / moStarter, monthly equivalent, billed yearly (or $349 / mo billed monthly) · Up to 2,000 MAUs
Free plan
Not listed
Billed by
Monthly active users (MAUs)

UserGuiding builds tours, hotspots, checklists, surveys, banners and resource centers, and adds a knowledge base and a product-updates page. Starter is $249 / mo billed yearly for up to 2,000 MAUs; reviewers praise its ease of use most (456 of the 782 reviews we read).

UserGuiding's homepage, October 2026
userguiding.com, October 2026
Why pick UserGuiding over Intercom
  • Free until your current subscription ends if you're switching from another tool, per its pricing FAQ, with help moving guides, checklists, surveys and knowledge-base content
  • Tours, checklists and surveys on every plan, priced by MAUs rather than support seats
  • A 30-day money-back guarantee; the Intercom pages we read list no refund terms
  • It sends onboarding data and survey responses to Intercom, per its integrations page
Features to evaluate
Keep in mind
  • Starter caps active content at 15 guides, 10 hotspots, 1 checklist and 1 survey
  • A/B testing, localization and custom CSS start on Growth ($499 / mo billed yearly)
  • No native mobile apps, per its own FAQ, and going over the MAU quota stops your guides from showing
  • Missing features (182 of 782 reviews read) and styling limits (99) are the most-named complaints
What its G2 reviewers say

Praised for

  • Easy to use456/782 reviews
  • Flow types: tours, tooltips, checklists, modals310/782 reviews
  • Customer support and success team298/782 reviews

Criticised for

  • Missing features182/782 reviews
  • Styling limits99/782 reviews
  • Builder or browser-extension friction95/782 reviews

All 782 reviews on G2, each read and tagged by an AI model against a fixed list of themes. Written 2019–2026.

UserGuiding vs Intercom, compared in full · Our UserGuiding review · Pricing read on userguiding.com checked 19 Oct 2026 · Features read 3 Nov 2026 · G2 reviews read 3 Nov 2026

Before you switch from Intercom

If Intercom stays your inbox, what moves is the Proactive Support Plus add-on: rebuild each product tour, checklist and survey in the new tool, and decide where the Series campaigns that mix tours with email and push will run, since of the tools here only Appcues lists email and push on every plan. Your help center can stay where it is: all six alternatives list an Intercom integration, and Userflow's Adoption Agent (Studio) answers in-app questions from an Intercom help center.

  1. Save what you haveExport or screenshot every live flow, checklist and survey with its targeting rules, and note the events and integrations each one depends on.
  2. Rebuild one real flowRecreate your most-used flow in the new tool with the same steps and audience, then check it on the browsers, screen sizes and languages your users have.
  3. Follow the dataCheck that users are identified the same way, that the events your flows fire still arrive, and that your activation reports read the new tool's data.
  4. Price it, then switchGet a quote for your real MAUs or seats, renewal included. Turn the old flow off only once the new one has passed, then cancel the old plan.

Also considered

  • WalkMe, Whatfix, Userlane and Apty: Digital adoption platforms aimed largely at the business software a company's staff use, and none prints a price. This list is for tours inside your own product.
  • Stonly: A knowledge and support platform first, though its pages also list guides, tours and onboarding checklists; its paid plans print no prices, and none of its 132 G2 reviews is newer than December 2024.
  • iorad: A tutorial builder rather than an in-product onboarding tool: its FAQ describes its tutorials as standalone, and in-app live guidance is listed only on Enterprise, marked beta.
  • Nickelled: Its site now redirects to Omniplex Learning, and no page we read describes the product.

How we chose

How the list is ordered. The three picks come first, each for a different need; the other 3 follow A–Z by name. A position is not a score, and no tool paid to be listed or placed.

A tool is listed only once we've read its own pricing page and its G2 reviews. Prices, plans, trials and limits come from each vendor's pages, read through a US browser session on the dates shown with each entry; when a page prints no price, the entry says so. G2 lists Intercom as Fin, its AI agent, so the rating and count beside Intercom cover the whole suite, and its themes come only from the reviews that mention product tours, onboarding, checklists, banners, tooltips or outbound messages.

For reviews, an AI model read every G2 review of each tool, as far as G2's filters reach (for Pendo, 1,791 of the 1,827 it lists; for Userpilot, 1,022 of 1,023), and tagged each one against a fixed list of themes, the same for every tool (for Intercom, only those that mention its tours and in-app messages). G2's overall rating and count sit beside our counts; we don't publish review scores of our own.

We read 3,906 of the 3,952 reviews on G2; the 425 that mention product tours, onboarding, checklists, banners, tooltips or outbound messages were each tagged by an AI model against a fixed list of themes.

FAQ

Does Intercom have product tours?

Yes. Its Outbound page lists product tours, checklists and tooltips for onboarding. Tooltips and banners are on every plan; product tours, checklists and surveys need the Proactive Support Plus add-on, $99 a month including 500 messages, on top of a per-seat plan. Its Product Tours FAQ says tours run on websites and web apps, including pages behind a login, but not on mobile web or in mobile apps.

What is the best alternative to Intercom product tours?

It depends on what you need. For email and push alongside tours, with every feature on every plan, Appcues; for product analytics, Userpilot; for unlimited seats at a printed price, Userflow; for a money-back guarantee and free use until your current subscription ends, UserGuiding; for styling control and localization, Chameleon; and for native mobile apps and a free plan, Pendo.

Is there a cheaper alternative to Intercom product tours?

Intercom's tours cost the $99-a-month add-on plus at least one Full seat, which starts at $29 / mo on Essential billed monthly, or $19 billed annually. The alternatives price by users instead: Userflow's Essentials is $300 / mo for 1,000 MAUs (or $240 / mo billed yearly) with unlimited seats, UserGuiding's Starter $249 / mo billed yearly for up to 2,000 MAUs, Chameleon's Startup $279 for 2,000 MTUs with no billing period printed, and Userpilot's Starter $299 / mo for up to 2,000 MAUs. Pendo Free costs nothing up to 500 MAUs. At one Full seat on Essential billed monthly ($29 / mo) plus the Proactive Support Plus add-on ($99 / mo, 500 messages included), Intercom's tours cost less than any paid entry price printed here; extra seats, messages and Fin outcomes add to it. Each counts users its own way, and Intercom counts seats and messages, so compare them at your own volume.

Can I keep Intercom for support and use another tool for tours?

All six list an Intercom integration on their own pages. Appcues lists a native two-way sync; Userpilot an Intercom integration on every plan; UserGuiding sends onboarding data and survey responses to Intercom; Userflow's Adoption Agent answers from an Intercom help center on Studio; Chameleon lists Intercom among its integrations, which its pricing page puts on Pro and up; and Pendo lists it in its integrations directory.

Which alternatives work in native mobile apps?

Appcues lists native iOS and Android, React Native, Flutter and Ionic apps on every plan; Pendo lists SDKs for native iOS and Android, React Native, Flutter and other frameworks; and Userpilot lists native iOS and Android support on Enterprise or as an add-on on Growth. UserGuiding's FAQ says it doesn't support native mobile apps, and Userflow's and Chameleon's help centers say native iOS and Android apps aren't supported. Intercom's Product Tours FAQ says its tours don't work on mobile web or in mobile apps; its mobile carousels and push are in the add-on.

Which alternative has a free plan?

Of the tools here, only Pendo: Pendo Free, for up to 500 MAUs, with analytics, in-app guides and Pendo-branded NPS. Userpilot, Userflow, UserGuiding and Chameleon offer 14-day trials without a card, and Appcues a trial that starts with a sales call. Intercom lists no free plan, but its 14-day trial, without a card, includes the add-on.

What does Intercom's G2 rating cover?

G2 lists Intercom as Fin, its AI agent, so the 4.5 rating and 3,952 reviews cover the whole suite (support inbox, help desk and Fin included), not product tours alone. The themes on this page come only from the 425 reviews that mention product tours, onboarding, checklists, banners, tooltips or outbound messages, and those reviews can praise or criticise any part of Intercom.

How did you pick these tools?

Each had to have a pricing page we could read and G2 reviews we could read and tag against the same themes as every other tool (for Intercom, the reviews that mention its tours and in-app messages). The method section above explains how the reviews were read.

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