Independent. No onboarding vendor owns this site or pays to be on it.

Prices checked 19 Oct – 3 Nov 20266,688 G2 reviews readHow we review →

UserOnboarding Academy

Alternatives guide · 5 tools compared

Whatfix alternatives: 5 tools worth a look

Whatfix's reviewers rate it 4.6 out of 5 on G2 and praise its support team above all. Reasons to look elsewhere include its learning curve, missing features, wanting a price you can see before a demo, or a tool that fits one job more closely, such as training on desktop software. Here are five alternatives, each for a different need, with the facts read from their own pages.

By Yağmur Çiftçi · Published 4 Nov 2026 · How we chose

UserOnboarding Academy isn't owned by Whatfix or any tool on this list. No vendor reviewed this page before publication.

Start with what needs to change

Three picks for three different needs

  1. WalkMeBest forlarge enterprises that also want workflow automation, app discovery and SAP GUI supportIts employee version adds Discovery of company-wide app usage and SAP GUI support, which the Whatfix pages we read don't mention, and 165 of the 583 reviews we read praise it for internal adoption, against 115 of Whatfix's 563.Custom quote · Free plan: Not listed
  2. UserlaneBest fora few browser-based business apps, at a fixed price per app with unlimited usersA fixed yearly fee per application with unlimited users, where Whatfix licenses every user with access, and field validation and app discovery come in every plan.Custom quote · Free plan: Not listed
  3. PendoBest foranalytics-led teams, with a free plan to startAnalytics is praised in 1,393 of the 1,791 Pendo reviews we read, against 76 of Whatfix's 563, and Pendo Free covers analytics and in-app guides for up to 500 MAUs.Custom quote · Free plan: Pendo Free, up to 500 MAUs

Stay with Whatfix if you need guidance across web, desktop and mobile apps from one vendor, with self-hosting as an option and a support team its reviewers praise more than anything else. Check Whatfix's plans →

Whatfix and its alternatives, price by price

Prices as each vendor shows them, checked 19 Oct 2026. Each tool prices in its own unit, so entry prices buy different amounts. The rows follow the list’s order: the picks, then A–Z.

ToolEntry priceFree planBilled byG2Consider it for
WhatfixThe tool you’re replacingCustom quoteQuote based on products and plans (a flat fee each) plus user licencesChecked 19 Oct 2026 on whatfix.com (opens in a new tab)Not listedFlat fee per product and plan, plus user licenses (employee-facing apps: users with access; customer-facing apps: MAUs) 4.6 (563)563 reviews readWeb, desktop and mobile; self-hosting
WalkMeOn the shortlistCustom quoteQuote; pricing basis not statedChecked 19 Oct 2026 on walkme.com (opens in a new tab)Not listedNot listed 4.5 (583)583 reviews readEnterprise suite with automation and SAP GUI
UserlaneOn the shortlistCustom quoteQuote based on applications (a fixed yearly fee each) or users plus interactionsChecked 19 Oct 2026 on userlane.com (opens in a new tab)Not listedPer application (fixed annual fee, unlimited users) or consumption-based (per-user base fee plus per-interaction charges) 4.7 (81)81 reviews readPer-app pricing, unlimited users
PendoOn the shortlistCustom quoteQuote based on MAUs and plan features · Free plan available (Pendo Free, up to 500 MAUs)Checked 19 Oct 2026 on pendo.io (opens in a new tab)Pendo Free, up to 500 MAUsMonthly active users (MAUs) plus the functionality in the plan 4.4 (1,827)1,791 reviews readAnalytics first; free up to 500 MAUs
AptyCustom quoteQuote based on the scope of each deploymentChecked 19 Oct 2026 on apty.ai (opens in a new tab)Not listedScope of the deployment: users, applications, implementation, integration, deployment and compliance needs (not solely per user) 4.7 (147)147 reviews readEnterprise app rollouts, no feature tiers
iorad$200 / moIndividual, billing period not stated · 1 creator, unlimited learners · Free plan available (Unlimited public tutorials)Checked 19 Oct 2026 on iorad.com (opens in a new tab)Unlimited public tutorialsTutorial creators (seats); unlimited learners, with no per-learner fees 4.7 (52)52 reviews readTutorials at a published price

Whatfix adds a licence for each user with access (MAUs for customer-facing apps) to a flat fee per product, so its quote grows with headcount; Userlane's fixed yearly fee per application doesn't, Pendo counts monthly active users, Apty quotes the deployment's scope and WalkMe names no unit. Only iorad prints prices, per tutorial creator with unlimited learners, so price the others on a quote for the same applications and number of users.

Why people look for Whatfix alternatives

Across all 563 Whatfix reviews on G2, the learning curve (98) and missing features (98) are the most-named complaints, ahead of friction in the builder and element selection (67) and bugs (62); 125 name no dislike at all. Price and licensing come up less often (20), but Whatfix prints no prices: each plan is a flat fee plus user licences, quoted after a demo, and its Standard web and desktop plan is limited to 2 integrations.

4.6

563 reviews on G2 · read 3 Nov 2026

Reviewers praise Whatfix most for its customer support and success team (331 of 563 reviews), then ease of use (237), its flow types such as walkthroughs, smart tips, beacons and pop-ups (179), and named results such as faster adoption, less training time and fewer support tickets (167). Missing features and the learning curve with its hard-to-find settings are the criticisms named most often (98 each), then friction in the builder and element selection (67) and bugs (62), while 125 reviews name no dislike.

G2’s star split

  • 5 stars423 reviews
  • 4 stars129 reviews
  • 3 stars9 reviews
  • 2 stars2 reviews
  • 1 stars0 reviews

G2 counts a 4.5 with the 5-star reviews.

Where the reviews we read came from

  • Invited by Whatfix 273
  • Organic 184
  • Invited by G2 for Whatfix 84
  • Invited by G2 21
  • G2 charity campaign 1
  • Incentivized 362

Praised for

  • Customer support and success team331/563 reviews
  • Easy to use237/563 reviews
  • Flow types: tours, tooltips, checklists, modals179/563 reviews
  • Results: activation, adoption, fewer tickets167/563 reviews
  • Employee and internal-software adoption115/563 reviews

Criticised for

  • Missing features98/563 reviews
  • Learning curve, hard-to-find settings98/563 reviews
  • Builder or browser-extension friction67/563 reviews
  • Bugs and glitches62/563 reviews
  • Reporting and analytics depth37/563 reviews

125 of 563 name no dislike at all.

All 563 reviews on G2, each read and tagged by an AI model against a fixed list of themes. Written 2015–2026; 84 in the year before 3 Nov 2026.

In reviewers’ words

The 5 alternatives in detail

The three picks come first, then the other 2 A–Z by name. A position is not a score.

WalkMe

Best for large enterprises that also want workflow automation, app discovery and SAP GUI support · On the shortlist

Entry price
Custom quoteQuote; pricing basis not stated
Free plan
Not listed
Billed by
Not listed

WalkMe is a digital adoption platform sold in two versions, for employees and for customers, both by quote. The employee version adds Discovery (company-wide web-app usage, down to the user), workflow automation and support for SAP GUI. 165 of the 583 reviews we read praise it for internal or employee adoption.

WalkMe's homepage, October 2026
walkme.com, October 2026
Why pick WalkMe over Whatfix
  • Discovery and SAP GUI support in the employee version, which the Whatfix pages we read don't mention, and workflow automation, which Whatfix's AI page offers only through Seek, an AI agent marked beta
  • Internal adoption is praised in 165 of the 583 reviews we read (Whatfix: 115 of 563)
  • Analytics is praised in 113 of the 583 reviews we read, against 76 for Whatfix
Keep in mind
  • Its pricing page names no tiers, billing unit or trial; Whatfix at least states its pricing model, and its FAQ mentions a trial, though the link leads to a demo request
  • The learning curve is the most-named complaint (152 of 583; Whatfix: 98), and 39 reviews say flows break when the app changes (Whatfix: 12)
  • Support response time is criticised in 50 of the reviews we read, against 23 for Whatfix
  • Behavioral segments are capped at 10 per system, with up to 50,000 users in each
What its G2 reviewers say

Praised for

  • Easy to use252/583 reviews
  • Flow types: tours, tooltips, checklists, modals228/583 reviews
  • Customer support and success team217/583 reviews

Criticised for

  • Learning curve, hard-to-find settings152/583 reviews
  • Missing features97/583 reviews
  • Builder or browser-extension friction87/583 reviews

All 583 reviews on G2, each read and tagged by an AI model against a fixed list of themes. Written 2012–2026.

Our WalkMe review · Pricing read on walkme.com checked 19 Oct 2026 · Features read 3 Nov 2026 · G2 reviews read 3 Nov 2026

Userlane

Best for a few browser-based business apps, at a fixed price per app with unlimited users · On the shortlist

Entry price
Custom quoteQuote based on applications (a fixed yearly fee each) or users plus interactions
Free plan
Not listed
Billed by
Per application (fixed annual fee, unlimited users) or consumption-based (per-user base fee plus per-interaction charges)

Userlane guides employees through browser-based business software such as an ERP, CRM or EHR, with usage analytics for each application. Its application-based pricing is a fixed annual fee per application with unlimited users; reviewers praise its support team most (50 of all 81 reviews on G2).

Userlane's homepage, October 2026
userlane.com, October 2026
Why pick Userlane over Whatfix
  • A fixed yearly fee per application with unlimited users, where Whatfix charges a licence for every user with access to an employee-facing app
  • Field validators that warn on non-compliant entries, and Application Intelligence, which maps the apps in use including shadow IT, are in every plan; the Whatfix pages we read mention neither
  • A learning curve comes up in 12 of its 81 reviews, against 98 of the 563 Whatfix reviews we read
Features to evaluate
Keep in mind
  • No prices, currency or trial on its pricing page
  • The pages we read describe browser-based apps only; Whatfix sells plans for desktop and mobile apps
  • None of its G2 reviews is newer than December 2023, and 54 of the 81 date from 2022
  • Missing features are the most-named complaint (22 of 81), including branching guides (4)
What its G2 reviewers say

Praised for

  • Customer support and success team50/81 reviews
  • Easy to use47/81 reviews
  • Flow types: tours, tooltips, checklists, modals25/81 reviews

Criticised for

  • Missing features22/81 reviews
  • Builder or browser-extension friction16/81 reviews
  • Learning curve, hard-to-find settings12/81 reviews

All 81 reviews on G2, each read and tagged by an AI model against a fixed list of themes. Written 2017–2023.

Userlane vs Whatfix, compared in full · Our Userlane review · Pricing read on userlane.com checked 19 Oct 2026 · Features read 3 Nov 2026 · G2 reviews read 3 Nov 2026

Pendo

Best for analytics-led teams, with a free plan to start · On the shortlist

Entry price
Custom quoteQuote based on MAUs and plan features · Free plan available (Pendo Free, up to 500 MAUs)
Free plan
Pendo Free, up to 500 MAUs
Billed by
Monthly active users (MAUs) plus the functionality in the plan

Pendo is a product-analytics platform with in-app guides for web and mobile apps, and its guides page says its employee-facing solution can run guides within and across applications. Analytics is the theme its reviewers praise most (1,393 of the 1,791 reviews we read), and Pendo Free covers up to 500 MAUs.

Pendo's homepage, October 2026
pendo.io, October 2026
Why pick Pendo over Whatfix
  • A free plan (Pendo Free, up to 500 MAUs) and a 30-day trial of the full platform; Whatfix has no standalone free plan, and its FAQ's trial link opens a demo request
  • Analytics is praised in 1,393 of the 1,791 reviews we read, against 76 of 563 for Whatfix
  • Its pricing FAQ says the number of applications you track doesn't affect the price
Features to evaluate
Keep in mind
  • Built mainly for product teams: 17 of the 1,791 reviews we read praise it for internal or employee use (Whatfix: 115)
  • Paid plans are quoted, priced by monthly active users plus the functionality in the plan
  • Builder and feature-tagging friction is criticised in 306 of the reviews we read (Whatfix: 67 of 563), and the learning curve in 428
  • Its support team is praised in 272 of the 1,791 reviews we read, against 331 of 563 for Whatfix
What its G2 reviewers say

Praised for

  • Analytics and product insights1,393/1,791 reviews
  • Flow types: tours, tooltips, checklists, modals862/1,791 reviews
  • Easy to use720/1,791 reviews

Criticised for

  • Reporting and analytics depth446/1,791 reviews
  • Learning curve, hard-to-find settings428/1,791 reviews
  • Missing features362/1,791 reviews

1,791 of the 1,827 reviews on G2, every one its filters let us reach, each read and tagged by an AI model against a fixed list of themes. Written 2016–2026.

Our Pendo review · Pricing read on pendo.io checked 19 Oct 2026 · Features read 3 Nov 2026 · G2 reviews read 3 Nov 2026

Apty

Best for Salesforce, Workday or ServiceNow rollouts, with every feature in one quote

Entry price
Custom quoteQuote based on the scope of each deployment
Free plan
Not listed
Billed by
Scope of the deployment: users, applications, implementation, integration, deployment and compliance needs (not solely per user)

Apty adds walkthroughs, tooltips, field validations and process analytics to the enterprise applications a company's staff use. It prints no prices: each deployment is quoted on its scope, with every core feature included. Guiding employees through internal software (78 of all 147 reviews on G2) and named results (78) are its most-praised themes.

Apty's homepage, October 2026
apty.ai, October 2026
Why pick Apty over Whatfix
  • Every core feature in every deployment, among them field validations, multi-language content, process analytics and enterprise integrations; Whatfix's Standard plan is limited to 2 integrations and manual translation
  • Internal-software adoption is praised in 78 of its 147 reviews, against 115 of the 563 Whatfix reviews we read
  • None of its 147 reviews criticises the price, and 11 praise its value (Whatfix: 20 price complaints in 563)
Features to evaluate
Keep in mind
  • No prices, tiers or trial on its pricing page; Whatfix's FAQ mentions one, but its link opens a demo request
  • The pages we read don't mention native mobile or desktop apps, and three reviews from 2020 and 2021 say it didn't work with desktop or thick-client applications
  • 106 of its 147 reviews date from 2019 to 2021, and only 13 from 2025 or later
  • Missing features (22 of 147) and a learning curve (20) are the most-named complaints
What its G2 reviewers say

Praised for

  • Employee and internal-software adoption78/147 reviews
  • Results: activation, adoption, fewer tickets78/147 reviews
  • Flow types: tours, tooltips, checklists, modals69/147 reviews

Criticised for

  • Missing features22/147 reviews
  • Learning curve, hard-to-find settings20/147 reviews
  • Builder or browser-extension friction17/147 reviews

All 147 reviews on G2, each read and tagged by an AI model against a fixed list of themes. Written 2019–2026.

Our Apty review · Pricing read on apty.ai checked 19 Oct 2026 · Features read 3 Nov 2026 · G2 reviews read 3 Nov 2026

iorad

Best for step-by-step training tutorials, with printed prices and a free plan

Entry price
$200 / moIndividual, billing period not stated · 1 creator, unlimited learners · Free plan available (Unlimited public tutorials)
Free plan
Unlimited public tutorials
Billed by
Tutorial creators (seats); unlimited learners, with no per-learner fees

iorad records the steps you click through in a browser or desktop app and turns them into interactive tutorials for training, onboarding and help content. It has a free plan for public tutorials, and Individual is $200 / mo for one creator, with unlimited learners on every plan.

iorad's homepage, October 2026
iorad.com, October 2026
Why pick iorad over Whatfix
  • Printed prices: Individual $200 / mo for one creator, Team $500 a month with one seat and $50 a month per extra seat; Whatfix prints none
  • Priced per tutorial creator with unlimited learners, where Whatfix licenses every user with access to an employee-facing app
  • A free plan with no time limit, and a full refund within 30 days of purchase
  • Ease of use is praised in 46 of its 52 reviews (Whatfix: 237 of 563)
Features to evaluate
Keep in mind
  • It builds standalone step-by-step tutorials rather than in-app overlays; in-app Live Mode is listed only on Enterprise, marked beta
  • Free tutorials are public; private tutorials and data masking start on Individual
  • The pages we read don't mention checklists or targeting
  • 40 of its 52 reviews are from 2026, 26 of them seller-invited reviews posted on May 6 and 7
What its G2 reviewers say

Praised for

  • Easy to use46/52 reviews
  • Resource center and in-app help17/52 reviews
  • Employee and internal-software adoption16/52 reviews

Criticised for

  • Missing features16/52 reviews
  • Builder or browser-extension friction13/52 reviews
  • Learning curve, hard-to-find settings7/52 reviews

All 52 reviews on G2, each read and tagged by an AI model against a fixed list of themes. Written 2019–2026.

Our iorad review · Pricing read on iorad.com checked 19 Oct 2026 · Features read 3 Nov 2026 · G2 reviews read 3 Nov 2026

Before you switch from Whatfix

Whatfix's Product Analytics Standard comes free only with a web and desktop plan, so budget for analytics separately once you leave. Check too that the new tool reaches the desktop apps you guide in: of the tools here, only WalkMe's pages describe guidance inside desktop apps (the WalkMe Menu and SAP GUI), while iorad captures desktop programs into standalone tutorials.

  1. Save what you haveExport or screenshot every live flow, checklist and survey with its targeting rules, and note the events and integrations each one depends on.
  2. Rebuild one real flowRecreate your most-used flow in the new tool with the same steps and audience, then check it on the browsers, screen sizes and languages your users have.
  3. Follow the dataCheck that users are identified the same way, that the events your flows fire still arrive, and that your activation reports read the new tool's data.
  4. Price it, then switchGet a quote for your real MAUs or seats, renewal included. Turn the old flow off only once the new one has passed, then cancel the old plan.

Also considered

  • Stonly: A knowledge platform built mainly for customer-service teams: troubleshooting guides and a knowledge base for customers and support agents. 32 of the 132 reviews we read praise it for internal use.
  • Userpilot, Appcues, Chameleon, UserGuiding and Userflow: Onboarding tools for your own web product rather than for employee software: at most 6 of the reviews we read for each praise employee use. Pendo covers the customer-facing need on this list.
  • Intercom: Its product tours sit in an add-on to a customer-service platform and run on your own website or web app, and G2 now lists Intercom as Fin, its AI agent, so its G2 rating and review count cover the whole suite rather than the tours.
  • Nickelled: Its site now redirects to Omniplex Learning, a learning and development company, and no page we read describes the product.

How we chose

How the list is ordered. The three picks come first, each for a different need; the other 2 follow A–Z by name. A position is not a score, and no tool paid to be listed or placed.

A tool is listed only once we've read its own pricing page and its G2 reviews. Prices, plans, trials and limits come from each vendor's pages, read through a US browser session on the dates shown with each entry; when a page prints no price, the entry says so.

For reviews, an AI model read every G2 review of each tool, as far as G2's filters reach (for Pendo, 1,791 of the 1,827 it lists), and tagged each one against the same themes for every tool. G2's overall rating and count sit beside our counts; we don't publish review scores of our own.

All 563 reviews on G2, each read and tagged by an AI model against a fixed list of themes.

FAQ

What is the best alternative to Whatfix?

It depends on why you're leaving. For an enterprise suite with workflow automation and SAP GUI support, WalkMe; for a fixed price per application with unlimited users, Userlane; for every feature in one quote on Salesforce, Workday or ServiceNow rollouts, Apty; for analytics first and a free plan, Pendo; for standalone training tutorials at a printed price, iorad.

Is there a cheaper alternative to Whatfix?

Whatfix prints no prices, so there's no figure to compare against: each plan is a flat fee plus user licences, quoted after a demo. Of the tools here, only iorad prints prices: Individual is $200 / mo for one creator and Team $500 a month, with unlimited learners and a free plan for public tutorials. Pendo Free costs nothing up to 500 MAUs. WalkMe, Userlane and Apty are all quoted.

Which Whatfix alternative has a free plan or a free trial?

Pendo has a free plan (Pendo Free, up to 500 MAUs) and a 30-day trial arranged through sales, and iorad has a free plan for public tutorials with no time limit. The pricing pages of WalkMe, Userlane and Apty list neither. Whatfix's FAQ says you can sign up for a free trial, but the link now opens its demo request form, and it doesn't say how long a trial lasts.

Which alternatives work in desktop applications?

WalkMe's employee version supports SAP GUI for Windows and SAP Business Client. iorad captures desktop programs through Mac and Windows apps, but builds standalone tutorials rather than in-app guidance. The Userlane pages we read describe browser-based apps, and the Apty pages don't mention desktop apps. Whatfix sells web and desktop plans and a separate plan for Windows and Mac.

Which alternatives work in mobile apps?

WalkMe lists a Mobile Native SDK for your own native and hybrid iOS and Android apps, and Pendo lists SDKs for native iOS and Android, React Native, Flutter and other frameworks. Userlane's pages mention mobile web through a JavaScript snippet; the pages we read for Apty don't mention native mobile apps. Whatfix sells a separate plan for mobile apps.

How do these tools charge for employee software?

Differently. Whatfix charges a flat fee per product and plan plus a licence for every user with access to an employee-facing app. Userlane charges a fixed yearly fee per application with unlimited users, or a consumption-based price; Apty quotes each deployment on its scope; Pendo prices by monthly active users plus functionality; iorad charges per tutorial creator. WalkMe's pricing page names no unit.

Which Whatfix alternative is easiest to learn?

In the G2 reviews we read, a learning curve comes up in 98 of Whatfix's 563. Among the alternatives it comes up in 7 of iorad's 52, 12 of Userlane's 81 and 20 of Apty's 147, and more often for WalkMe (152 of 583) and Pendo (428 of 1,791). The smaller review sets, and the older ones for Userlane and Apty, make those counts less certain.

How did you pick these tools?

Each had to have a pricing page we could read and G2 reviews we could read and tag against the same themes as every other tool, and to suit organisations guiding employees or customers through software. The method section above explains how the reviews were read.

More comparisons