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Hotspot · Tooltip · First use · Built with WalkMe

Typeform’s hotspots let you go the direction you want

Typeform scatters small pulsing hotspots around its form editor, and each one opens a short tooltip with a Got it! button, in whatever order users choose.

Screenshot added to the library in February 2022; its exact capture date wasn’t recorded, and the product may look different today. Write-up reviewed 22 Oct 2026.

At the time of the screenshot, Typeform's form editor showed several hotspots at once during a new user's first sessions: small blue dots by the Logic tab, the Endings section, the Add choice link, the Layout button and more. Clicking one opens a tooltip with a bold title and a line or two of copy, such as "Create different endings: For quizzes, segmentation, and interactive stories…" or "Add questions and content", with a Got it! button. Users pick which ones to open and when. The hotspots are listed here as built with WalkMe.

Why it works

✅ A discovery, not a lesson: with every hotspot visible at once, users choose what to learn about first, which gives them a sense of control over their own onboarding.

✅ Low-key design: the dots are small and soft blue with a slow pulse. They're noticeable without competing with the form the user is building.

✅ Interactive: each tooltip needs a click to open and a "Got it!" to close, so users learn by exploring rather than reading a static block of help text.

More on this pattern: UX/UI hotspots and progressive onboarding.