Full-screen steps · Feature discovery
Spotify’s Wrapped carousel is colorful and fun
Spotify explains its Wrapped Snapchat lens in a four-card carousel, one bright colour per step, with a Try it out button and a quieter Dismiss.
Screenshot added to the library in December 2022; its exact capture date wasn’t recorded, and the product may look different today. Write-up reviewed 22 Oct 2026.
After releasing Spotify Wrapped 2022, Spotify added a Snapchat lens that lets users share their Listening Personality Type. At the time of the recording, the app introduced it with a carousel: under the headline "Snap your Listening Personality", four cards in green, pink, orange and yellow walk through the steps (reveal your type in Wrapped, tap to share, choose "Lens", enjoy). Progress dots sit under the cards, followed by a white Try it out button and a smaller Dismiss link.
Why it works
✅ Colourful design: a different bright colour for each card makes the carousel easy to follow and matches the look of Wrapped itself.
✅ Good CTA: "Try it out" is a low-commitment invitation that gets users to give the lens a go.
✅ Clear way out: Dismiss is easy to see but smaller and plainer than the main button, so visual hierarchy points users to the lens without hiding the exit.
More on this pattern: new feature onboarding and mobile app onboarding.
