Spotify prompts users with a modal to let them know about a feature that lets users listen to podcasts offline. The modal has a gif to visualize how to turn on the feature accompanied by well-written copy.
✅ Great visual - The modal itself with its bright colors and shape makes it cool while also featuring a gif that helps users understand how to turn on the feature.
✅ Good copy - The copy of the modal is written with the target audience of the app in mind and is very readable with one great headline and one sentence subtext.
✅ Contextual - The modal is prompted when the users are checking out podcasts which makes the feature on the modal more relevant.