Product tour · First use
Landbot’s sleek onboarding flow is fun with a mascot
Landbot's mascot offers new users an 11-step product tour that builds a first chatbot and ends with confetti and a "Tutorial completed!" message.
Screenshot added to the library in February 2022; its exact capture date wasn’t recorded, and the product may look different today. Write-up reviewed 22 Oct 2026.
At the time of the screenshot, Landbot opened its dashboard with a mascot-led product tour. The mascot, also called Landbot, appears in a speech bubble: "You've been given a 5-day PRO trial. Want to learn how to build your first bot?" with No, thanks and Yes, show me! buttons. The 11-step tour that follows highlights one part of the bot builder at a time, with a step counter and a Skip tour link on each tooltip and the mascot popping up beside them. It ends in a preview of the finished bot, with confetti and a "Tutorial completed!" message.
Why it works
✅ A mascot sets the tone: the friendly character makes a long tour feel lighter, and its regular appearances break the 11 steps into smaller pieces.
✅ Clear design: strong highlighting, short tooltips (some with an animated preview of the action), a step counter and a Skip tour link on every step make a long flow easier to sit through.
✅ Celebration at the end: confetti and a completion message are a small touch, but they give the user an early win right after building their first bot.
More on this pattern: onboarding tours and the aha moment.
