Jarvis prompts users with a deal when they try to cancel their plan. The visual hierarchy of the modal is designed to convince the users to stick around by putting the deal and the "accept the offer" button on the most attractive areas of the modal and the "decline the offer" button on the bottom.

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Why's it great:

✅ Visual hierarchy - Using human psychology and behavior, Jarvis seems to know where to place its buttons and bigger texts; Having the deal appear on the top of the modal and the churning option below gives users a chance to go over what they might be missing out on.

✅ Powerful CTAs - "accept" and "decline" being fairly powerful words in and off themselves, Jarvis uses them to create emotional impact.

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