While using Grammarly, the platform prompts users with a modal to personalize their use and make it easier for them to fully understand the capabilities of the tool. The modal has a gif playing on one side, and on the other side are the Grammarly tasks users can choose from to prioritize in their use.

Why it’s great:

✅ Personalized experience - With this modal, Grammarly very openly shows that it wants to make users’ experiences more personal and efficient, which is something that any user would appreciate. Moreover, such a process also helps Grammarly see a priority order of which features to optimize first.

✅ Visual support - The gif on one side of the modal helps visual learners to fully understand how certain features work. Moreover, it makes the process more engaging even for other types of learners.

✅ Great way to remind features - Although the modal is essentially a personalization one, it also helps remind or show for the first time how easy it is to use Grammarly.