Product Tour articles
Product tours are UI elements designed to ease the initial user journey of first-time users with a quick walkthrough.
Product Tour · 7 min read
8 User Onboarding Metrics You Have to Track for Better Results
User onboarding metrics measure how new users move through your product's first steps: churn, stickiness, session length, completion time, checklist completion, feature adoption, feedback and early retention. Each needs a fixed event, denominator and window: the same 200 finished checklists read as 50% or 20% depending on what you divide them by.
By Selman Gökçe
Product Tour · 7 min read
What Is Digital Adoption and How Can It Help Your Business Grow?
Digital adoption is the point where employees or customers use software well enough to get the outcome it was bought for. Digital adoption solutions, or DAPs, add guidance such as walkthroughs and tooltips inside that software. As of October 2026, the enterprise DAPs we review sell by quote, while customer onboarding tools publish prices from $240 a month.
By Renk Mert
Product Tour · 6 min read
How to Create the Best Product Onboarding Checklists (4 Examples)
A product onboarding checklist is the in-app task list a new user ticks off on the way to their first result. The well-built ones keep to four or five tasks, start with one already done, tick each task when the user actually does it, and let people hide the list and come back to it later.
By Selman Gökçe
Product Tour · 6 min read
UX/UI Hotspots - A Key Part of Your User Onboarding Flows
A UX hotspot is a small marker, usually a pulsing dot, placed on one part of an interface to invite a click without blocking anything. Clicking it opens a tooltip. Use a hotspot for optional discovery, not for required steps, and stop the pulse within five seconds, which is the threshold WCAG sets for moving content.
By Selman Gökçe
Product Tour · 7 min read
7 Steps in the New Customer Onboarding Process Explained
The new customer onboarding process runs in seven steps: marketing, signup or first contact, a product walkthrough, the aha moment, a checklist for next steps, feedback, and a hand-over to ongoing support. Each step works only when it has a named owner, a time window and a signal that tells you it's done.
By Selman Gökçe
Product Tour · 6 min read
8 Different Types of User Onboarding UX You Should Know
The types of user onboarding are the UX patterns a software product uses to guide people: product tours, walkthroughs, checklists, tooltips, hotspots, feature guides, announcement modals and banners. They fall into three groups: first-run onboarding for a user's early sessions, contextual onboarding for the moment a user needs help, and announcement onboarding for existing users.
By Serra Alban
Product Tour · 7 min read
What Successful User Onboarding Looks Like
Successful user onboarding gets new users to their first real value, their activation event, quickly and keeps them coming back. Measure it with activation rate first, then time to value and completion rate. A flow that users complete without activating has failed, however good its completion rate looks.
By Renk Mert
Product Tour · 7 min read
6 Steps to Create a Product Tour to Perfect User Onboarding
A product tour is a short in-app walkthrough that takes new users from sign-up to the product's first real value. Build one in six steps, starting from your aha moment, and keep it short: in nine tours from our inspirations library, length runs from 3 steps to 14, and six of the nine stay at seven or fewer.
By Selman Gökçe
Product Tour · 8 min read
What Is an Aha Moment and How Is It Vital for Your Growth
An aha moment is the point where a new user first feels what your product does for them, like recording a first video or holding a first meeting. In your data it's one action with a count and a time window, and onboarding's job is to get new users to it before they lose interest.
By Renk Mert
Product Tour · 7 min read
10 Steps to Create the Best Onboarding Videos with Examples
An onboarding video is a short clip that shows new users one task in a product, placed where they need it: a welcome modal, a tooltip, the help centre or a welcome email. The clips in our examples run from 17 seconds to just over a minute; for "where do I click?", an interactive walkthrough usually works better.
By Hilal Yıldırım
Product Tour · 7 min read
Guide to Onboarding User Flows + 3 Amazing Examples
An onboarding user flow is the sequence of screens, prompts and tasks that takes a user from sign-up to the product's first real value: usually a sign-up form, a welcome step, a short tour and a checklist. Three real flows, from GatherContent, 15Five and Squarespace, show how differently those stages can be ordered.
By Selman Gökçe
Product Tour · 5 min read
What is User Onboarding? (the REAL definition with examples)
User onboarding is the process of helping the people who use a software product reach its value, then keep reaching it as they adopt more of it. Most definitions run it from signup to the first 'aha' moment; in practice it starts at a user's first contact with the product and continues with every feature you ship.
By Serra Alban
