Articles by
Serra Alban
Serra is a creative content writer focusing on UX and product and everything that deals with onboarding practices.
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Article · 9 min read
Best User Onboarding Tools - Categorised and Reviewed for Your Needs
The best user onboarding tools depend on the job you need done. An in-app guidance tool such as Appcues, Pendo, Userpilot or WalkMe builds the tours and checklists, while email, video, analytics, feedback and help-centre tools cover the rest. As of October 2026, three of the eight in-app tools listed here print no paid prices at all.
By Serra Alban
Article · 4 min read
B2C User Onboarding: Engage & Delight Customers from Day One
B2C user onboarding gets a consumer to first value in minutes. Real consumer apps either keep signup to three steps (Netflix, Pinterest) or, when they need more answers, make every answer a tap, split the questions into labelled parts with a progress bar and keep a Skip link (Daily Yoga). TikTok shows content before asking for an account.
By Serra Alban
Article · 6 min read
Client Onboarding in Financial Services and Accounting - Best Practices
Client onboarding in financial services and accounting has two layers: the checks a firm must run, such as identity verification and anti-money-laundering reviews, and the experience the client goes through around them. Compliance owns the checks. The experience, explaining each request, showing progress and guiding clients through portals and software, is what you can design so clients don't stall.
By Serra Alban
Product Tour · 6 min read
8 Different Types of User Onboarding UX You Should Know
The types of user onboarding are the UX patterns a software product uses to guide people: product tours, walkthroughs, checklists, tooltips, hotspots, feature guides, announcement modals and banners. They fall into three groups: first-run onboarding for a user's early sessions, contextual onboarding for the moment a user needs help, and announcement onboarding for existing users.
By Serra Alban
Tooltips · 8 min read
16 User Onboarding Mistakes to Avoid to Keep Churn Low
The most common user onboarding mistakes are long copy, no clear goal, one giant tour, no checklist and no easy way to get help. The pattern shows even in onboarding software: "learning curve, hard-to-find settings" is a top-three complaint for 11 of the 13 tools whose G2 reviews we read in October 2026.
By Serra Alban
Tooltips · 7 min read
What Are App Onboarding Screens And How to Create One
An app onboarding screen is a full-screen or near-full-screen step that introduces a mobile app before or during first use. Good flows are short: in the examples here, Notion used four screens, Pinterest three and TikTok two plus an overlay. Each screen carries one idea, shows progress and offers a way to skip.
By Serra Alban
User Onboarding · 7 min read
What Is Product Adoption and How Do You Increase It for Success
Product adoption is the point where a user makes your product part of their routine, repeating its core action because it gets them a result. You can test it with one rule, such as doing the core action in three of their first four weeks, and track it with adoption rate, time to first key action and first-use rate.
By Serra Alban
Tooltips · 6 min read
What are Onboarding UX Patterns and How Should They Be Used?
Onboarding UX patterns are reusable interface solutions for teaching new users a product: tours, tooltips, hotspots, checklists, welcome screens, empty states. Pick one by the job: point at an element, tell users something, ask them something, or teach a sequence. Most products combine a short tour with contextual help shown later.
By Serra Alban
Product Tour · 5 min read
What is User Onboarding? (the REAL definition with examples)
User onboarding is the process of helping the people who use a software product reach its value, then keep reaching it as they adopt more of it. Most definitions run it from signup to the first 'aha' moment; in practice it starts at a user's first contact with the product and continues with every feature you ship.
By Serra Alban
